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[Solved] MCM431 Quiz 2 Solution


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1) The ___________ approach has had serval consequences for media production on the continent.

  1. Functionalist
  2. Dominant paradigm
  3. Modemization paradigm
  4. Dependency-dissociation paradigm

 

2) Diffusion is the process by which an innovation is communicated through certain channels over time among the members of a social system is stated by whom

  1. Rogers
  2. David Berlo
  3. Shanon weaver
  4. John Pavlik

 

3) The ultimate objective of development communication is to improve opportunities for _______ add access to information.

  1. National dialogue
  2. Bilateral dialogue
  3. Community dialogue
  4. International dialogue

 

4) Which of the following tool is used for audience segmentation, to identify perceived benefits, build programme brand and create demand in the process of change through communication

  1. Social marketing
  2. Folk Media
  3. Social Mobilization
  4. Mass Media

 

5) Which of the following refers to the process by which an innovation is communicated through certain channels over time among the member of t a social system

  1. Modernization
  2. Globalization
  3. Diffusion
  4. Demotion

 

6) Which of the following city is American grid system of development

  1. Washington
  2. California
  3. New York
  4. Chicago

 

7) The construction of new towns by the Housing Development Board of ___________ is an example of planned urbanization.

  1. India
  2. Pakistan
  3. America
  4. Singapore

 

8) Development communication refers to the combination of actions by:

  1. Civil Society
  2. Government
  3. Donors
  4. All of the given options

 

9) All are the characteristics Development Journalism Except:

  1. Cultural identity and community
  2. Good programming
  3. Journalistic ‘agency’ or ‘free will’
  4. Inclusion of hitherto unheard voices

 

10) Research in urban ecology finds that larger cities provide ____________

  1. Lack of transportation facilities
  2. Environment pollution
  3. More specialized goods and services
  4. Economies draw back

 

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